Dean Shepherd turns business From Lemons to Lemonade! (2009 Podcast Interview)

From Lemons to Lemonade: Squeeze Every Last Drop of Success Out of Your Mistakes by Dean A. Shepherd
Order ‘From Lemons to Lemonade: Squeeze Every Last Drop of Success Out of Your Mistakes’ by Dean A. Shepherd, available from Amazon.com by clicking on the book cover above!

[amazon_link id=”0131362739″ target=”_blank” container=”” container_class=”” ][/amazon_link]Failure is epidemic in America these days, some of it earned, much of it dropped in the laps of hard-working entrepreneurs who did nothing wrong but have still seen their life work vanish in recent months.

But when Dean Shepherd, the Randall L. Tobias Chair in Entrepreneurial Leadership at Indiana University’s Kelley School of Business, sees failure, he smells opportunity.

He’s the author of a new book called From Lemons to Lemonade: Squeeze Every Last Drop of Success Out of Your Mistakes. For my part, I’m hoping this interview is more lemonade than lemons.

We’ll see.

Dean A. Shepherd Order From Lemons to Lemonade from Amazon.com

You can LISTEN to this interview with FROM LEMONS TO LEMONADE author DEAN SHEPHERD by clicking the audio player above!

[Get Copyright Permissions]Copyright 2009 Bob Andelman. Click here for copyright permissions!

 

 

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