No matter what form the media takes—print, broadcast, online or even telepathy—there will always be corporations, organizations and individuals that need to get the word out about their product, service or mission. In that regard, public relations practitioners are like plumbers: they’ll always have work maintaining a flow and, in an emergency, unclogging a... Continue Reading →
Solis, Breakenridge put public back in public relations! PODCAST INTERVIEW
Today's Guest: Brian Solis and Deirdre Breakenridge, co-authors, The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution I have a lot of respect for the practitioners of public relations services. Publicists are responsible for many of the interviews you hear on Mr. Media; they’re either pitching... Continue Reading →