1215 Expert makes Writing Well for Business Success easy! VIDEO INTERVIEW

Today’s Guest: Sandra E, Lamb, author, Writing Well for Business Success: A Complete Guide to Style, Grammar, and Usage at Work

 

Watch this exclusive Mr. Media interview with SANDRA LAMB by clicking on the video player above! 

Mr. Media is recorded live before a studio audience full of high-strung grammarians just itching for a fight about, uh, nothing anyone else considers important… in the NEW new media capital of the world… St. Petersburg, Florida!

Writing Well for Business Success by Sandra E. Lamb, Mr. Media Interviews

Writing Well for Business Success by Sandra E. Lamb. Click above to order the book now!

I may be the worst writer in the world to be interviewing someone who has written a book with the subtitle “A Complete Guide to Style, Grammar, and Usage at Work.”

Honestly, I haven’t paid strict attention to the rules of grammar since high school.

SANDRA E. LAMB podcast excerpt: “I think even Hillary Clinton has conceded that it’s very important that you know the office e-mail rules and follow the rules. Meticulously. That is going to put you in better stead with your employer.”

Some time in college, I figured out that if I focused on style and telling a coherent story, no one paid as much attention to my grammatical sins.

Oh, and it helps to be a pretty good speller, too.

SANDRA E. LAMB podcast excerpt: “There are special requirements for the business writers, those people who have to write at work. Since the advent of the Internet — and since business is done almost entirely by e-mail — there is good news and bad news. The good news is that we have the immediacy of being able to communicate with people in an instant. Sometimes, in fact, I feel like I get an answer before I’ve asked the question! That also has a dark side. Senior executives who supervise a lot of people say that, within the workplace, e-mail is being rampantly fractured by people who are not using it properly.”

Personal Notes by Sandra E. Lamb, Mr. Media Interviews

Personal Notes by Sandra E. Lamb. Click above to order this book now!

But that’s just me. Most people in business need to pay more attention to the technical details of what they write – alongside producing good content. In an instantaneous, electronic era where your audience of executives, managers or co-workers can receive documents from you in the blink of an eye – and no takebacks! – getting it right the first time is the only shot you get.

Because I feel deeply for my office-bound brethren, I’ve invited journalist and lecturer Sandra E. Lamb to be my guest today. She is the author of a new book called Writing Well for Business Success, and she is here to help.

Key interview moments:

• 2:05 There are right ways and wrong ways to write for work and too many people are doing it wrong;

• 9:58 Hillary Clinton’s ongoing issues with classified e-mails and a private server should remind everyone in an office that there is knowing the rules, following te rules — and disregarding the rules;

• 22:34 Caution: Yield to grammar usage–or not!

Sandra E. Lamb WebsiteFacebookTwitterLinkedIn

How to Write It by Sandra E. Lamb, Mr. Media Interviews

How to Write It by Sandra E. Lamb. Click above to order this book now!


Mean Business: How I Save Bad Companies and Make Good Companies Great, Albert J. Dunlap, Chainsaw, Mr. Media Interviews

Mean Business: How I Save Bad Companies and Make Good Companies Great by Albert J. Dunlap with Bob Andelman. Order your copy now by clicking on the book cover above!


 

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About Mr. Media® Interviews-Bob Andelman

Bob Andelman is the host and producer of Mr. Media® Interviews. He is also the author or co-author of 16 books, including The Wawa Way with Howard Stoeckel, Building Atlanta with Herman J. Russell, Fans Not Customers with Vernon W. Hill, founder of Commerce Bank and Metro Bank UK, Mind Over Business with Ken Baum, The Consulate with Thomas R. Stutler, The Profiler with Pat Brown, Built From Scratch with the founders of The Home Depot, The Profit Zone with Adrian Slywotzky, Mean Business with Albert J. Dunlap, and Will Eisner: A Spirited Life. Click here to see Bob Andelman's Amazon Central author page. He is a member in good standing of the American Society of Journalists and Authors (member page).