Here’s something you probably don’t know about Mr. Media. The second of my nine books was actually about football -- Why Men Watch Football, in fact. So when the opportunity to interview Bob Horowitz came about, how could I resist? Bob is the creator and producer of the annual special, “Super Bowl’s Greatest Commercials.”... Continue Reading →
17 Mediaweek editor Lisa Granatstein on, well, media! PODCAST INTERVIEW
Today's Guest: Lisa Granatstein, editor, Mediaweek (Adweek) I love to read. They don’t start calling you Mr. Media because you’re illiterate, of course, and magazines have always fascinated me. When I pass a newsstand, I absolutely must stop and see what’s new and different. Drives my wife crazy. My garage is littered with the... Continue Reading →